School of Natural and Environmental Sciences

NU-Food

About

About

Based within an academic institution that is respected both nationally and internationally, we are able to bring the latest knowledge to address research questions about how consumers, food producers, retailers and processors think about food and how they make their decisions about it. We are able to link decision-making to people’s physiological and psychological responses to foods and ingredients.

Drawing on academic expertise provided by internationally respected experts, NU-Food offers unique facilities for your research needs. We can provide the latest research facilities and equipment including:

  • an industry-standard pilot kitchen and sensory testing suite
  • assessment rooms for human intervention studies
  • fully equipped laboratory facilities and training kitchen
  • meeting rooms and focus group amenities
  • 'virtual' food choice environments
  • cognitive testing facilities

All of these facilities can be seen in our NU-Food brochure (PDF: 9MB).

Contact us for further details.

Facilities

We help you extend your knowledge of the impact of different environments on food choices

Facilities

NU-Food facilities and our research expertise come together to help you extend your organisation’s knowledge and understanding about the impact of different specific environments, such as catering or retail outlets, on consumer food choices.

Using virtual reality, sensory assessment and other cutting-edge technologies, NU-Food helps you to measure consumer perceptions, attitudes and values.

For all enquiries regarding booking our facilities, contact:

Dr Anthony Watson
Email: NU.Food@ncl.ac.uk
Telephone +44 (0)191 208 3592

Research

The experience of our staff will help address key questions about all aspects of food

Research

The research experience of our academic staff will help you address key questions about consumer food choices, food health claims, food labelling, food quality and nutritional, cognitive and sensory responses to food.

Our research experience can help you to understand the impact of factors, such as food labelling, on consumer behaviour. We use knowledge generated within Newcastle University to test the public’s responses to nutrition, food safety and sustainability labels in a virtual laboratory and address the questions you want answered.

We have built up expertise in human nutrition research over many years. We can help you investigate factors affecting food quality, and are able to design and carry out studies into the mental and physical health benefits of products, as well as consumer sensory responses to them.

Extract from Trust Me I'm A Doctor, BBC. Permission granted.

Publications

Publications