Academic makes shortlist for award following commitment to inspiring young women


A Newcastle University Business School academic has been shortlisted for a national award due to their influential research on how to encourage a greater take up of young women into subjects like, science, technology, engineering and mathematics (STEM).

Professor Pooran Wynarczyk, has conducted a wealth of research on how to encourage more women into STEM subjects – namely the importance of inspirational, female role models in this area. 

Professor Wynarczyk has also established a number of ESRC-sponsored role model initiatives at the Business School, to encourage participation in these subjects.  It is this work that has been recognised in the shortlisting of the 2012 WISE Awards.

The WISE Awards have been set up to acknowledge inspiring organisations and individuals that proactively address the core concerns of WISE: promoting science, engineering and construction to girls and young women.

Professor Wynarczyk, could be in line for a WISE Advisor Award - this identifies career advisors, teachers, ambassadors, mentors and educators, who have motivated young women to pursue STEM related subjects. 

Newcastle University Business School, Professor Pooran Wynarczyk director of the Small Enterprise Research Unit (SERU), said: “I am delighted that the role model initiatives that I have established at Newcastle University Business School have been recognised in this manner.

“Women have been making significant contributions to scientific breakthroughs and innovation throughout history, but negative perceptions and stereotypes are putting off the future generation.
 “My work shows that we need to open our eyes and see the adverse effect negative labelling of women in scientific and technological fields is having on the labour market and, instead, promote a greater visibility of those women who are enjoying progressive and rewarding careers.

“Female role models are incredibly important as they allow individuals to showcase their achievements and could encourage more girls to get involved in business - especially in areas such as science and technology which have traditionally been associated with men. 

 “My research at Newcastle University Business School has revealed the ambitious, invisible, female workers employed in STEM related industry, and I hope that my work continues to inspire future female leaders while shaping this area of national debate.”

The award winners are set to be announced on 29 November, at the 2012 WISE Awards in association with Amey. 

published on: 12th September 2012