Newcastle University

ESRC’s Business Engagement Opportunities Scheme supports Central Government initiatives developed to position the UK as an economy able to deliver unique value in global business markets.

The scheme – ideally with co-funding partners – enables social science researchers to spend time with specific sectors, to encourage knowledge transfer and exchange and assist business sustainability. A tailored package of activity includes placements, conducting case studies and organising workshops and seminars.

A team from the University of Newcastle led by the Business School's Professor Feng Li focused on creative industries. Along with other relevant contacts, they collaborated with a business partner – the Northern Cultural Skills Partnership (NCSP), which supports more than 2,000 practitioners and companies in the cultural sector of the North East of England.

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