photograph Innovative approach to finding a job by entrepreneurial undergraduate

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Kyle Clarke, BA (Hons) Business Management 2010, has wasted no time since graduating in his aim to find employment. By using his initiative and entrepreneurial flair he has come up with a creative way to attract potential employer’s attention.

Kyle’s unique approach saw him create Employkyle.com in a bid to encourage businesses to pitch job offers to him.  The site sets out Kyle’s mission to find a job, provides prospective employers with information about his employment history, skills, hobbies and education and explains the type of role he is looking for.

Having already received a number of offers from major businesses ranging from multi-national corporations to SMEs and individual entrepreneurs (enquiries have even come in from household names including PepsiCo and Next Retail Ltd.) it seems Kyle’s imaginative approach has made the Business Management graduate stand out from the crowd in the current competitive job market.

Kyle explains: “I decided I needed to come up with something that really made me stand out and so the idea to auction myself online grew.

Unlike a lot of graduates I’ll admit that I’m not 100%sure what career I would like to move into, but by creating the website and generating interest from potential employers I hope to find the perfect role for me.”

Tristan Alltimes, Alumni Relations Manager of Newcastle University Business School said: “We are incredibly impressed by Kyle’s innovative approach to tackling the job market.  It isn’t an easy time for graduates looking for employment but it just goes to show that with the right mindset, enthusiasm and entrepreneurialism, graduates can make a big impression on the business world.”

Kyle was one of three Newcastle University Business School students to represent the UK in the final of the 2010 L’Oreal International Brand Manager completion in June this year.  Competing against 43 other countries, Kyle and his fellow business school students pitched their ideas in Paris for their marketing campaign and communication strategy for a proposed new product after beating 11 UK finalists to represent the country.

To see more on this story please visit the news article written about his achievements>

Kyle recently got in touch to let us know that, due to his innovative website, he has secured a role as the Digital Marketing Manager for a company called The Knowledge Labs.  Not only has he been given a fantastic opportunity to develop his career, his new employement has taken him to New York City. 

After he received 15 job offers, Kyle explained to us why he finally chose The Knowledge Labs, "The final decision was much harder than I thought it would be; I chose this company in the end because I saw the greatest scope to have an important impact while the dynamic group rebrands and grows, I am incredibly honoured to be a part of it."

The first task Kyle has been given, is to lead an original marketing campaign, starting with "thinkpal", the company's new iPhone app.  As Kyle sets off in his new dream career, many more graduates will be trying to work out how they can build on the trend that Kyle has started.  Kyle has posted on his website that he is happy to help people who decide to take a similar path to him.

KYLE IN THE NEWS >>>>

Kyle's story has made it to a national level in the UK, take a look below to see where Kyle's story has been featured:

If, like Kyle, you have an interesting story since graduating from the Business School, please get in touch (nubsalumni@ncl.ac.uk) and you may end up online or in our next edition of NUBusiness!

Alternatively please tell us what you have been up to since graduation by completing our new Graduate Profile Form and sending it to: tristan.alltimes@ncl.ac.uk

published on: 16th November 2010