Newcastle University

Aims

• Introduce the concept, history, rationales and context of E-Business

• Explore the strategic and organisational implications of E-Business

• Developing E-Business ideas reflecting changes in the business environment+B82.

Original Summary:
The aim of this course is to explore the concept and the strategic and organisational implications of E-Business, reflecting on changes in the business environment and developments in Internet related technologies. The content will be underpinned by the current research of the lecturers and informed by the latest research publications in relevant literature.

Outline Of Syllabus

* Introduction

* What is e-Business and why does it matter?

* The e-Business environment

* New business strategies for the networked economy

* Organisational innovations through Internet and related technologies

* E-Business developments in different domains

* Emerging issues

Teaching Rationale And Relationship

Although normally formal, lectures will incorporate elements of class discussion, case studies, group exercises and analysis of published articles. This constitutes an apporpriate medium for introducing theoretical concepts and harnessing the knowledge already available in a group of this type. A substantial input is expected in the form of background reading, private study, project work and revision.

Assessment Rationale And Relationship

A 100% group assignment