MSc E-Business
MSc E-Business (E-Marketing)
MSc E-Business (Information Systems)

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Key Facts

Duration: 12 months, full-time
Next in-take: September 2012
Class size: 30 students
Entry requirements: Honours degree or equivalent; IELTS 6.5 or TOEFL 580, No computer programming experience is required)

Did you know? This course is run jointly by the Business School and the School of Computing Science - find out more about the staff involved.
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Our students

Antonio: "I like the perfect balanced combination of theory and practice, the frequent analysis of case studies along with the support of experienced professionals from well known international companies."
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Student Stories

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Any questions?
If you have any questions about this programme, please contact Dr Savvas Papagiannidis, Director Programme Director
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Accenture consultants regularly contribute to our Consultancy Projects module

MSDNAA: A collection of academic resources for students, including information on how to download and register software obtained from the Microsoft Academic Alliance site, how-to videos, blogs, and more


These three intensive programmes aim to produce graduates who wish to study both the fundamentals of strategies and business processes and the development and application of Internet technologies and information systems in supporting new organisations and new business practices.

The programmes are aimed at graduates of all disciplines who are interested in a management career with a strong emphasis on ebusiness, including ecommerce, emarketing, and information systems. On completion we expect graduates to bridge the gap between managers who, for the most part, lack the technical expertise of computer scientists, and computer scientists who do not have a grounding in business management.

More Choice for Students

MSc E-business: This MSc E-Business aims to produce graduates who wish to study both the fundamentals of strategies and business processes and the development and application of information systems in supporting new organisations and new business practices. The programme is primarily aimed at graduates of all disciplines who are interested in a management career

MSc E-Business (E-Marketing): The MSc E-Business (E-Marketing) provides students with opportunities to acquire a thorough understanding of marketing theories and how they apply to real world business challenges in the electronic business context.

MSc E-Business (Information Systems): The information systems stream focuses primarily on Internet and related technologies and how they can be used to built Information Systems. This MSc is primarily aimed at computing science graduate (is the only one of the three for which one computing science experience may be necessary) who would like to broaden their career options.

Programme Description

The programmes consists of two parts: a taught component that runs during the first and second semesters; and a research project that runs during the third semester, for which a dissertation is submitted. The taught component of the course accounts for 90 credits, while the consultancy projects, advanced seminars and dissertation modules account for the remaining 90 credits.

Semester 1 modules build the basic grounding in, and understanding of, organisations, e-business theories, and together with the necessary information systems understanding and skills. These modules are complemented by one or two additional modules, depending on the student's selected stream.

Semester 2 aims to put into practice the knowledge and skills acquired in the first semester through a consulting/group project, usually in a real business environment. Groups are established with students of both disciplines and undertake a real project to address a given problem. The group project also aims to help students develop generic key skills, including literature searching, managing teams and projects, and most of all, helping each other to develop essential knowledge and skills in e-business, e-commerce, emarketing and information systems. The advanced seminars are aimed at giving students the opportunity to develop their awareness of the latest thinking in e-business and information systems, and a deep understanding of the particular area they choose to specialise in. The research methods module will help students develop essential knowledge and skills and prepare them for the dissertation. Finally, these modules are complemented by a streamed module, depending on the student's preference.

Dissertation
The 60-credit dissertation is a major student research project of three months duration. The research project will be based within a real business environment giving students the opportunity to apply his/her skills in real problem solving. If the dissertation is based on a group project, each student needs to outline clearly his/her contributions to the project and articulate their individual learning and reflections in the dissertation.

MSc E-business

MSc E-business (E-marketing)

Msc E-business (Information Systems)

Semester 1

E-business

Understanding Organisations

International Business Environment

Innovation and Technology Strategy

E-marketing

Principles of Marketing

E-marketing

Internet Technology and Electronic Commerce

Information Systems

Semester 2

Consultancy Project

Advanced Seminars

Business Research Methods

Computing Research Methods

Information Systems Management

International Marketing

Network and Web Technologies

Semester 3

Dissertation

Module Choices

MSc E-business MSc E-business (E-marketing)
MSc E-business (Information Systems)

Entry Requirements

You should hold at least an upper second class first degree or overseas equivalent. Strong candidates who narrowly miss this requirement may still be considered at the discretion of the selector and may be invited for an interview. No computer programming experience is required for the MSc E-business and the MSc E-business (Emarketing). Computing science experience may be necessary for the MSc E-business (Information Systems).

If your first degree was not taught in English you must provide evidence of a satisfactory command of English by means of an IELTS score of 6.5 or greater. The University provides pre-sessional and foundation courses in English.

The INTO Newcastle University Centre can provide extra tuition to help you meet our English language requirements.

Fees

Fees per academic year 2012-13

UK/EU: full time £8,500
International: full time £15,165
Please refer to our Tuition Fees section for information about changes to fees and fee discounts.