MSc E-Business (E-Marketing)
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Key Facts
Duration: 12 months, full-time
Next in-take: September 2012
Class size: 30 students
Entry requirements: Honours degree or equivalent; IELTS 6.5 or TOEFL 580, No computer programming experience is required)>> more information
Did you know? This course is run jointly by the Business School and the School of Computing Science - find out more about the staff involved.
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Student Stories
The rapid evolution of information and communications technologies has dramatically altered the way in which we manage global business practice, with successful competitive advantage dependent on a company’s ability to effectively harness the ever evolving E-landscape.
Professionals with a key understanding of this specialist area are therefore in increasing demand, having both the practical skills and knowledge to translate the application of these technologies into strategic organisational objectives.
Who is the programme for?
This programme is aimed at graduates of all disciplines (no computer programming experience is required), who are interested in a management career with a strong emphasis on e-business, with a particular prominence given to E-Marketing within this context.
Programme Description
The programme is managed in three parts, the first part consists of 70 credits of compulsory modules (which are undertaken by all E-Business students, including those on the partner E-Business and E-Information systems degrees), and covers the fundamentals of E-Business management including modules such as; Understanding Organisations, Computer Environments; E Business, alongside an Advanced seminar series.
Students then undertake a further 50 credits of specialist modules aligned to their chosen degree programme. For E-Business (E-Marketing) participants, this incorporates subjects such as; Principles of E-Marketing; International Marketing; E-Marketing and Research methods. A 60 credit dissertation is then undertaken in the final semester.
Programme Structure
Semester 1 |
Principles of Marketing
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Semester 2 |
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Semester 3 |
On completion of the programme (180 credits), students are awarded an MSc in E-Business (E-Marketing).
Student Stories
- Video profiles of EBIS students
- Aspire sponsors MSc in Ebusiness and IS
- Consultancy projects: in partnership with Accenture
- A student's experience of 'Second Life'
more student stories...
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Any questions?
If you have any questions about this programme, please contact Dr Savvas Papagiannidis, Director Programme Director
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Entry Requirements
Normally an upper-second-class Honours degree (2:1) or international equivalent. If you hold a non-standard qualification, and/or have relevant work experience, please contact the Degree Programme Director before you apply. Applicants whose first language is not English require IELTS 6.5 or equivalent, with no less than 6.0 in any element. No computer programming experience is required. Our INTO Newcastle University Centre can provide extra tuition to help you meet the University's English language requirements.
How to Apply
There is no closing date for this programme, although you are encouraged to apply as early as possible. However, visa-entry international students must apply by mid July 2011 to ensure that they have time to put appropriate arrangements in place for September 2011 entry.
An application can be made online at: http://www.ncl.ac.uk/postgraduate/apply/
