Reader in Marketing
Joint Subject Group Head for Marketing, Operations and Systems
Degree Programme Director for MSc International Marketing
BSc, PhD, CMRS
Market Research Society
International Association of Agricultural Economists
European Association of Agricultural Economists
European Academy of Marketing
English, Russian (to AS level)
Best paper awards in 2008 and 2011 at the German Agricultural Economics Society Annual Conference (GEWISOLA).
Assistant editor of the Journal of Agricultural Economics
Member of the editorial board for Studies in Agricultural Economics
Member of the editorial board for the Journal of Integrative Agriculture
Evaluator for the Italian Evaluation of Research Quality exercise (VCR 2004-2010)
Panel member for ESRC Collaborative Governmental Studentship scheme
Agri-food marketing in an enlarged EU
Small businesses and rural development
a) EU INTAS funded research project on Supporting the International Development of the CIS Agricultural Sector (SIDCISA). Major study of agricultural marketing relationships in Armenia, Moldova and Ukraine.
b) SCARLED (Structural Change in Agriculture and Rural Livelihoods), 6th Framework project funded by the European Commission.
c) Water Resource Strategies and Drought Alleviation in Western Balcan Agriculture (WATERWEB). Funded by EU FPVI INCO West Balkans. Studies of agricultural water management in Serbia and Macedonia.
d) FOCUS-Balkans. Consumer food choice in the Balkans. EU FP7.
The research projects I have been involved with have generated around £900K in research income to the University. These projects have been funded by a wide range of bodies including EU Framework 5, 6 and 7, ESRC CASE Studentships, The British Council, Swedish International Development Agency (SIDA), DEFRA and ONE North East.
NBS8526 Principles of Marketing (module leader)
NBS8512 Dissertation in Marketing (module leader)
NBS8199 Dissertration (Dual Award)