Newcastle University

Marketing and Management BA Honours
UCAS Code: NN52 (3 or 4 Years)

• Course Overview
• Modules
• Entry Requirements
• Careers
• Finance

This degree combines topics in both marketing and management to provide a broad understanding of business concepts and contemporary marketing theory and practice.

It is vocationally oriented, giving you the chance to apply theory to practice through the use of case studies, practical projects and an optional work placement.

The management element of the programme will provide you with the appropriate academic knowledge and practical skills should you decide to pursue a career in management or become an entrepreneur.

Professional accreditation

The marketing element of this degree will provide you with the relevant skills and help prepare you for professional accreditation by the Chartered Institute of Marketing by offering exemptions from some of the examinations required to achieve this.

Teaching and assessment

Your contact time may involve two lectures per week per module, or one lecture and one seminar per module. Further information can be found on our undergraduate web pages about the approach to teaching and learning at Newcastle University.

Assessment methods include; written examinations, essays, project work, portfolios of practical work, oral presentations, computer-based multiple-choice questions, a dissertation or individual reflective report. Teaching and assessment methods may vary from module to module, more information can be found in our individual module listings.

Work placement/opportunities abroad

After Stage 2, you can spend an optional year on a 12-month work placement in a UK or European business, or studying at one of our partner universities abroad. The Business School has a dedicated Placement Officer. We have recently placed students in companies including:

• Heinz
• IBM
• Nestlé
• Nissan
• Disney
• L’Oréal
• Reuters
• Xerox

Students who spend the year on a work placement in a UK organisation will be eligible for the award of Marketing and Management with Commercial Placement BA Honours.

Alternatively, if you spend the year studying and/or in a work placement in a European country through the Erasmus scheme you will be eligible for the award of Marketing and Management with European Placement BA Honours.

Find out more about work placements and study abroad opportunities on the Business School's website.

Industry links

Newcastle University Business School has excellent links with industry and professional bodies. Each year we award prizes, sponsored by major firms and professional bodies, to outstanding students to commend their dedication. We also regularly welcome guest speakers from industry.

Newcastle University Business School

As a student in Newcastle University Business School you will have access to teaching, learning and computing facilities in our brand new, state-of-the-art building within Newcastle's emerging business district. Take a virtual tour of our new building on our Business School website.

All Business School students have access to specialist careers support from our award-winning Careers Service, and career management sessions with our dedicated Business School careers adviser. The Business School also runs an annual career development week to give you an insight into possible career options and to help you to start thinking about your future.

We encourage all of our students to gain work experience while studying with us. This could be on a full-time, part-time, or voluntary basis. The Business School's Placement Officer will support you in your search for a work placement. Other opportunities for you to boost your personal and professional skills during your studies include:

• Business School summer internship scheme
• Peer mentoring scheme to help international students settle in to life at Newcastle

You will be part of a global community in the Business School, with staff and students representing 69 different countries. You will also have the chance to have a say in how the Business School is run through initiatives such as the Board of Students.

Get involved in our open forum created for Marketing and Management students, supported by our current students dynamically interacting with the global community.