|Semester 1 Credit Value:||10|
|Semester 2 Credit Value:||10|
This module provides a general introduction to a range of models, concepts and principles relating to the innovation process. It provides students with an understanding of the definition of innovation, its strategic importance and a range of managerial issues relating to the pursuit of innovation through product or service development and technology implementation in business. It provides both an internal organisational perspective on the innovation process and an external perspective on innovation through networks and collaboration. Emphasis is placed on conditions promoting innovation success and a critical assessment of their application in different contexts. The module aims to raise awareness of the pivotal role of innovation in the creation of competitive advantage and in delivering economic and social change. It sets the management of innovation and technology in its wider organisational and business context and highlights the importance of a critical approach to decisions about innovation and technology management.
•Defining innovation and technology
•Micro perspectives on innovation and technological change –product life cycles, dominant design
•Industry and macro perspectives on innovation and technological change – long waves and industry life cycles
•Who are the innovators? – individuals, small firms and large firms in the innovation process
•Success and failure in innovation
•Innovation in services
•The resource based view
•Creating and maintaining an innovative company environment
•The new product development process
•Innovation in networks
•Involving suppliers in product development
•Customer and user involvement in innovation
•Strategic alliances for innovation
•The changing locus of innovation – moving down the value chain and integrated solutions
•Managing the implementation of new technology: the role of IT in services
•Promoting innovation: policy, clusters and national systems of innovation
|Scheduled Learning And Teaching Activities||Lecture||24||1:00||24:00||N/A|
|Guided Independent Study||Assessment preparation and completion||1||74:00||74:00||N/A|
|Guided Independent Study||Directed research and reading||1||20:00||20:00||N/A|
|Scheduled Learning And Teaching Activities||Small group teaching||12||1:00||12:00||N/A|
|Guided Independent Study||Student-led group activity||1||19:40||19:40||Group work.|
|Scheduled Learning And Teaching Activities||Drop-in/surgery||1||0:20||0:20||Group tutorials for help with group assignments.|
|Guided Independent Study||Independent study||1||50:00||50:00||N/A|
The lectures introduce students to the main theories of and approaches to Innovation and Technology Management as it applies to both manufacturing and service activities. Students are introduced to some of the key debates and controversies in the subject area. Critical approaches to the literature are demonstrated through the lectures.
The seminars permit more detailed discussion of specific issues and case examples.
The group assignment provides the opportunity for the ideas and lessons obtained from the lectures and the literature to be applied in an analysis of a specific innovation or technology. The assignment is supported by a group tutorial.
The format of resits will be determined by the Board of Examiners
|PC Examination||60||1||A||25||Multiple Choice Exam.|
|Written Examination||120||2||A||50||2 sections: unseen short answer questions; and essay on seen choice of topic.|
|Report||1||M||25||Group assignment 2,500 words.|
|Computer assessment||1||M||Formative on-line assessment on Blackboard at the end of Semester 1.|
The exam tests students' knowledge of the subject, and their ability to critically assess competing theories and perspectives. The MCQs assess breadth of knowledge of basic concepts and ideas. Short answer questions assess knowledge of specific topics in more depth. The 'seen' long essay question assesses depth of understanding of a central cross-cutting theme within the course. The group assignment tests students' ability to apply theory about the innovation process to the context of a specific innovation and requires original investigation of a range of academic and web-based sources.
Disclaimer: The University will use all reasonable endeavours to deliver modules in accordance with the descriptions set out in this catalogue. Every effort has been made to ensure the accuracy of the information, however, the University reserves the right to introduce changes to the information given including the addition, withdrawal or restructuring of modules if it considers such action to be necessary.