Undergraduate

modules

Modules

SPG8501 : Ideas for Business Enterprise for Postgraduates in Science, Agriculture and Engineering

Semesters
Semester 1 Credit Value: 10
ECTS Credits: 5.0

Aims

To provide students with knowledge and experience of business development, planning and enterprise within the science and engineering sector. In particular the module will focus on generating ideas, constructing and presenting a business proposition.
This module has been designed to improve commercial awareness and employability of science & engineering students and to widen their career choices. The module develops business skills and awareness of entrepreneurial ability through the provision of opportunities to research a real business proposition.

Outline Of Syllabus

The module will include:
The characteristics of successful science and engineering business
Business planning
Team working
Ideas generation
Financing an engineering business
The Market

Teaching Methods

Teaching Activities
Category Activity Number Length Student Hours Comment
Scheduled Learning And Teaching ActivitiesLecture241:0024:00N/A
Guided Independent StudyAssessment preparation and completion261:0026:00See rationale below
Scheduled Learning And Teaching ActivitiesPractical13:003:00N/A
Guided Independent StudyDirected research and reading251:0025:00N/A
Guided Independent StudyProject work101:0010:00N/A
Scheduled Learning And Teaching ActivitiesDrop-in/surgery11:001:00N/A
Guided Independent StudyStudent-led group activity111:0011:00Group Meetings
Total100:00
Jointly Taught With
Code Title
SUG3500Creativity and Market Research in Science and Engineering
NCL2100Developing Enterprise, Entrepreneurship and Employability
Teaching Rationale And Relationship

This module brings together personal experiences and industrial knowledge to facilitate understanding of the application and commercialisation of knowledge into business. Teaching will be didactic, practical and guest lectures which will take students through the process of commercialisation; from idea to a viable proposition. During drop-ins the module leader works one-to-one with groups on business development. Leadership skills related to planning and organising, interpersonal and problem-solving skills will be developed through a range of group activities. Guided independent study includes directed and undirected study around each of the lecture topics to expand on given materials. Assignments afford an opportunity to bring together relevant knowledge, subject specific knowledge and key skills.

Assessment Methods

The format of resits will be determined by the Board of Examiners

Exams
Description Length Semester When Set Percentage Comment
Oral Presentation152M25Group presentation of business idea.
Other Assessment
Description Semester When Set Percentage Comment
Report1M50Group Market Research Report to demonstrate viability of the idea (1,500 words per person).
Report1M25Individual reflective report (1,000 words)
Assessment Rationale And Relationship

Key skills of planning and organising, team working, personal enterprise and communication will be utilised and developed but not individually assessed.
1. Having analysed a number of existing and new business ideas, students will, in groups, select an idea to carry forward into the module - group presentation of this business idea (25%) - The presentation will introduce students to ideas generation, the development of the entrepreneur, small business generation & market research and analysis.
2. Students will conduct in-depth research into the market for their idea and produce a group market research report summarising their findings (50%.)
3. Drawing upon their development throughout the module, students will write a 1000 word reflective report of their learning during the module (25%).

Reading Lists

Timetable