ALC8001 : The Social Psychology of Communication

Semester 1 Credit Value: 20
ECTS Credits: 10.0


To introduce students to key social psychological frameworks and models, and what they can tell us about how and why people communicate with each other in the ways that they do.

Social Psychology is concerned with individuals as social beings. Much of our social behaviour, and the relationship between our social environment and individual self, involves communication. This module therefore introduces and explores how social, situational and structural factors affect communication of various kinds. Topics and issues concerned with attitudinal, motivational and cognitive aspects of communication will be explored using social psychological models and frameworks such as Social Identity Theory and Communication Accommodation Theory. These will also be illustrated and exemplified by the examination of recent empirical literature, especially that relating to cross-cultural communication.

Outline Of Syllabus

Indicative content:
1. Introduction and an overview of the module, and of social psychological approaches to the study of human communication. In-groups and out-groups.
2. Social Identity Theory and Communication Accommodation Theory
3. Communication, Culture and Identity
4. Non-verbal communication
5. Communication evaluation
6. Communicating in second languages
7. Communication and Age
8. Communication and Gender
9. Communication and Power
10. Communication and Emotion

Teaching Methods

Teaching Activities
Category Activity Number Length Student Hours Comment
Scheduled Learning And Teaching ActivitiesLecture122:0024:00N/A
Guided Independent StudyAssessment preparation and completion140:0040:00N/A
Guided Independent StudyStudent-led group activity43:0012:00N/A
Guided Independent StudyIndependent study1118:00118:00N/A
Scheduled Learning And Teaching ActivitiesDissertation/project related supervision61:006:00Tutorial
Teaching Rationale And Relationship

Lectures and tutorials to introduce and explore key frameworks and models, group work for collaborative learning opportunities.

Assessment Methods

The format of resits will be determined by the Board of Examiners

Other Assessment
Description Semester When Set Percentage Comment
Essay1M1004000 words
Formative Assessments
Description Semester When Set Comment
Oral Presentation1MGroup research presentation
Assessment Rationale And Relationship

Team research project and presentation tests research (data base searches, analysis and synthesis) team-working and presentational skills, and acquired knowledge of a relevant area of the social psychology of communication.

Essay to test critical reading, evaluation, information gathering, organisational and writing skills, and knowledge of a specific and relevant area of the study of the social psychology of communication.

Reading Lists