ALC8007 : Professional Communication

Semester 2 Credit Value: 20
ECTS Credits: 10.0


• To provide an introduction to the theory of effective professional communication in cross-cultural contexts informed by recent research.
• To develop in students an understanding of the role of language in effective cross-cultural professional communication.
• To provide the opportunity to practice a range of professional skills including negotiation, oral and written presentation, team building, project management, and critical reading skills.
• To develop the skills and theoretical knowledge neded to have a systematic understanding of, and critical awareness of, current thought on best professional practice in professional communication skills in cross-cultural contexts

Outline Of Syllabus

Specific syllabus content is subject to group needs analysis. The following is indicative content:

1. Background- cross-cultural professional misattribution and miscommunication: causes and possible cures
2. Cross-cultural communicative effectiveness: theory and overview of best practice
3. Negotiation: recent research literature, case studies, skills and practice
4. Oral Presentation: recent research literature, case studies, skills and practice
5. Team work and teambuilding in Cross-Cultural contexts: recent research literature, case studies, skills and practice
6. Critical reading of professional reports
7. Effective writing of professional reports
8. Effective participation in cross-cultural meetings

Teaching Methods

Teaching Activities
Category Activity Number Length Student Hours Comment
Guided Independent StudyAssessment preparation and completion140:0040:00N/A
Scheduled Learning And Teaching ActivitiesLecture112:0022:00N/A
Scheduled Learning And Teaching ActivitiesFieldwork120:0020:00N/A
Guided Independent StudyIndependent study1118:00118:00N/A
Teaching Rationale And Relationship

Lectures are delivered to introduce and discuss key knowledge areas. Student-lead group research projects and fieldwork provide opportunities to practice skills. Private study provides the opportunity to enable wider reading and critical evaluation of relevant studies, and to participate in group research projects and presentation preparation.

Assessment Methods

The format of resits will be determined by the Board of Examiners

Other Assessment
Description Semester When Set Percentage Comment
Essay2M60Max 2500 words, hand in after the end of the module.
Case study2M40Group research project and presentation to be delivered in week 7 or 8 of the module.
Assessment Rationale And Relationship

The individual essay assesses students’ ability to apply key concepts from the module to ‘real life’ examples, and to engage with relevant academic literature, including empirical work. The student-led research projects and associated presentations assess students’ team working, organizational, time management, and oral presentation skills, as well as their ability to critically evaluate published empirical studies.

Reading Lists