Faculty of Science, Agriculture & Engineering

Staff Profile

Louella Houldcroft

Senior Communications Manager



I am responsible for promoting and raising the profile of Newcastle University, and in particular SAgE, through the regional, national and international media. As part of my role I provide media training and advice for SAgE staff, write press releases to promote the work of the Faculty, and also have a responsibility for defending the reputation of the university and its staff against negative press. I sit on the Faculty's communication strategy group.

Roles and Responsibilities

Writing press releases (SAgE)
Dealing with media enquiries
Media training and advice (SAgE)
Organising press calls


BSc Hons Biology (University of York)
NCJ Newspaper Journalism

Previous Positions

Senior Communications Manager, Northumbria Healthcare NHS Trust
Journalist - The Journal, the Exeter Express & Echo, The Tiverton Gazette and The Sunday Times

Honours and Awards

BT Young Journalist of the Year 1999 (Runner Up)
Winner of the North East Cordner Awards, Health Journalist of the Year, 2000 and 2001