Undergraduate

modules

Modules

MCH3001 : Magazine Publishing

Semesters
Semester 1 Credit Value: 20
ECTS Credits: 10.0

Aims

This module aims to introduce students to the professional world of print publishing and provides an insight into all aspects of the process, both creatively and from a business perspective. The module will provide experience on a ‘live’ working title and students will work in teams to complete the tasks for the magazine and its launch.

The module aims to provide the opportunity for students to relate knowledge, understanding and skills gained in other modules and apply it to work on a magazine which will be read by prospective undergraduates. This is also a magazine which will be looked at by parents, but also by members of the existing student cohort.

Outline Of Syllabus

The module will be taught in four interwoven strands:

Strand 1: An overview of the magazine market and the way an individual publication fits into the market and addresses a target readership.

Strand 2: The management, organisation and running of a magazine.

Strand 3: Writing content for magazines – consumer and corporate.

Strand 4: An introduction to magazine design including theory and practical

Teaching Methods

Teaching Activities
Category Activity Number Length Student Hours Comment
Guided Independent StudyAssessment preparation and completion310:0030:00N/A
Scheduled Learning And Teaching ActivitiesLecture122:0024:00Theory Lecture
Guided Independent StudyDirected research and reading120:0020:00N/A
Scheduled Learning And Teaching ActivitiesPractical121:0012:00Practical workshop
Guided Independent StudySkills practice140:0040:00N/A
Guided Independent StudyProject work124:0024:00N/A
Guided Independent StudyReflective learning activity120:0020:00N/A
Guided Independent StudyStudent-led group activity120:0020:00N/A
Guided Independent StudyIndependent study110:0010:00N/A
Total200:00
Teaching Rationale And Relationship

'Lectures' convey the underlying theory of magazine writing and publishing and
additionally provide a context for practical industrial concepts.

'Practicals' provide the opportunity to connect the theoretical with the
appropriate practical skills.

'Group Learning' is encouraged as an activity for students to negotiate their
project plans within their allocated groups and provides valuable student
autonomy in the formation of team relationships and the building of
self-initiated progressive essential for successful completion of their
magazines.

Assessment Methods

The format of resits will be determined by the Board of Examiners

Exams
Description Length Semester When Set Percentage Comment
Oral Presentation151M15Group Presentation scheduled by School
Other Assessment
Description Semester When Set Percentage Comment
Report1A251500 word Reflective Report
Design/Creative proj1A60Group Project Work. Production of a full 24-36 page magazine.
Assessment Rationale And Relationship

'Oral group presentation' is a convenient way to assess the theoretical
understanding of the magazine industry, the difficulties of team project work
and the professional delivery of a team presentation under time-constraint as
required by industry.

The 'Project Work' enables the application of subject knowledge and skills in
providing appropriate content and the practical implementation to be assessed.
The successful completion of the end-product (the magazine) provides the means
to assess problem solving skills through choices made in identifying and
acquiring the skills needed.

The written 'Personal Report' provides a final opportunity for students to
critically reflect and provide evidence that they have met the aims of the
module and have understood the intended knowledge and skills outcomes.

Reading Lists

Timetable