Undergraduate

modules

Modules

MKT1012 : Academic and Professional Skills

Semesters
Semester 1 Credit Value: 10
ECTS Credits: 5.0

Aims

This module aims to assist students in the transition into Higher Education in order to improve and enhance their academic skills and personal effectiveness as independent learners. The module also aims to improve and enhance students’ employability skills by understanding the future of work and professional marketing practice.

Outline Of Syllabus

Semester 1: Graduate Framework, Critical Thinking and Analysis, Academic Writing, Reflective Writing,Harvard Referencing, Time Management, Team working, Computer/Excel/Digital Skills, Awareness of skills required in Marketing, Improving your CV, Elevator Pitch/30 second commercial, Application and Interview Skills, Being Enterprising and Budgeting/Project Management Skills.

Teaching Methods

Module leaders are revising this content in light of the Covid 19 restrictions.
Revised and approved detail information will be available by 17 August.

Assessment Methods

Module leaders are revising this content in light of the Covid 19 restrictions.
Revised and approved detail information will be available by 17 August.

Reading Lists

Timetable