Module Catalogue 2020/21

BUS2001 : Practical Business Management

  • Offered for Year: 2020/21
  • Module Leader(s): Dr Ali Naqvi
  • Other Staff: Mr Khang-Wai Chew
  • Owning School: Newcastle University Business School
  • Teaching Location: Newcastle City Campus
Semester 1 Credit Value: 10
ECTS Credits: 5.0
Pre Requisites
Pre Requisite Comment


Co Requisites
Co Requisite Comment



This module is designed to enable students to apply general management theories and concepts to realistic business situations through the medium of Case Study analyses. It is designed to provide a student centred small group learning environment to enable students to explore key areas of management through discussion and analysis of case studies. Students will be encouraged to develop an understanding and appreciation of the relationships between operational areas of a business which are traditionally separated.

Outline Of Syllabus

The introductory lecture will explain the aims and structure of the module and highlight some of the practical logistical issues involved. The module is not designed to “teach” but, rather, to encourage students to consider the application of general management theories and concepts.

Students will then be allocated to small seminar groups (15 students maximum) and the cases studied will cover different topics related to general management issues such as strategy, marketing, operations, finance, etc.

Learning Outcomes

Intended Knowledge Outcomes

Knowledge and understanding of how general management theories and concepts can be applied to “real life” business situations and the resultant effects. Also how management decisions affect all aspects of a business and an appreciation of the interconnectivity of business functions, e.g. marketing, finance, production, strategy, etc.

Intended Skill Outcomes

Critical thinking, synthesis and analysis of case materials, problem solving and decision making skills, written communication,.

Teaching Methods

Teaching Activities
Category Activity Number Length Student Hours Comment
Scheduled Learning And Teaching ActivitiesLecture11:001:00Introductory lecture at the start of the Semester
Guided Independent StudyAssessment preparation and completion130:0030:00N/A
Guided Independent StudyDirected research and reading125:0025:00Reading Case Studies pre and post seminars
Scheduled Learning And Teaching ActivitiesSmall group teaching52:0010:00Case Study Workshops
Scheduled Learning And Teaching ActivitiesDrop-in/surgery61:006:00Feedback and support sessions
Guided Independent StudyIndependent study128:0028:00N/A
Jointly Taught With
Code Title
BUS2005Practical Business Management And Simulation
Teaching Rationale And Relationship

The introductory lecture will explain the aims and structure of the module. The seminars will provide a forum for detailed analysis of “real life” cases through discussion and oral presentations. This format will enable students to develop, in particular, their problem solving and decision making skills and encourage them to consider the interconnectivity of business functions. The rationale is, therefore, directly related to the module’s intended learning outcomes.

Note: This course is co-taught with BUS2005

Reading Lists

Assessment Methods

The format of resits will be determined by the Board of Examiners

Other Assessment
Description Semester When Set Percentage Comment
Report1M100Individual case study analysis report (2,000 words)
Formative Assessments
Description Semester When Set Comment
Oral Presentation1Moral presentations are expected regularly from groups
Case study1MDraft plans of assignments to be peer reviewed in a taught session
Assessment Rationale And Relationship

The report will provide a summative assessment of the learning outcomes, enabling students to demonstrate their analytical skill and presented in the format of a business report as opposed to an essay to give students experience of producing Executive Reports.


Past Exam Papers

General Notes

Note: students cannot register for both BUS2001 (Semester 1) and BUS2002 (Semester 2) as these are the same modules offered in both Semesters.

Disclaimer: The information contained within the Module Catalogue relates to the 2020/21 academic year. In accordance with University Terms and Conditions, the University makes all reasonable efforts to deliver the modules as described. Modules may be amended on an annual basis to take account of changing staff expertise, developments in the discipline, the requirements of external bodies and partners, and student feedback. Module information for the 2021/22 entry will be published here in early-April 2021. Queries about information in the Module Catalogue should in the first instance be addressed to your School Office.