Module Catalogue 2020/21

BUS2004 : Business Management Simulation

  • Offered for Year: 2020/21
  • Module Leader(s): Dr Ali Naqvi
  • Lecturer: Mr Khang-Wai Chew
  • Owning School: Newcastle University Business School
  • Teaching Location: Newcastle City Campus
Semester 2 Credit Value: 10
ECTS Credits: 5.0
Pre Requisites
Pre Requisite Comment


Co Requisites
Co Requisite Comment



This module is designed to provide a student centred small group learning environment to enable students to explore key areas of management through discussion and analysis of case studies. Students will “experience” all aspects of running a business through the Business Game and will be encouraged to develop an understanding and appreciation of the relationships between operational areas of a business which are traditionally separated.

Outline Of Syllabus

Students will attend timetabled simulation sessions, where they will be introduced to and will sit periods of the Business Simulation.

This course is co-taught with BUS2005

Learning Outcomes

Intended Knowledge Outcomes

Students will demonstrate knowledge and understanding of how these theories and concepts apply and the resultant effects. Also students will be able to holistically review management decisions across all aspects of a business as well as an appreciation of the interconnectivity of business functions, e.g. marketing, finance, production, strategy, etc.c.

Intended Skill Outcomes

The Development of communication skills, analysis of business information, problem solving and decision making skills will all be further developed by way of the Business Game. Written communication will be developed through the specified assessments.

Teaching Methods

Teaching Activities
Category Activity Number Length Student Hours Comment
Guided Independent StudyAssessment preparation and completion152:0052:00N/A
Scheduled Learning And Teaching ActivitiesLecture11:001:00N/A
Guided Independent StudyDirected research and reading125:0025:00N/A
Scheduled Learning And Teaching ActivitiesWorkshops52:0010:00N/A
Scheduled Learning And Teaching ActivitiesDrop-in/surgery61:006:00Feedback and support sessions
Guided Independent StudyStudent-led group activity61:006:00Preparation for business game
Jointly Taught With
Code Title
BUS2005Practical Business Management And Simulation
Teaching Rationale And Relationship

The simulation will provide an active example of a real business that faces the challenges. This will enable them to confront some of the key issues that businesses face on a daily basis. This format will enable students to develop, in particular, their problem solving and decision-making skills and encourage them to consider the interconnectivity of business functions. The rationale is, therefore, directly related to the module’s intended learning outcomes.

Reading Lists

Assessment Methods

The format of resits will be determined by the Board of Examiners

Other Assessment
Description Semester When Set Percentage Comment
Essay2M100Individual reflective account (2,000 words)
Formative Assessments
Description Semester When Set Comment
Performance2MFor the Simulation , formative feedback provided during simulation by peers, supervisors and game outcomes
Assessment Rationale And Relationship

The Reflective Assignment will allow students to critically study learning requirements and develop their own understanding of their skills. It will also give them a platform for self-development as they graduate.


Past Exam Papers

General Notes


Disclaimer: The information contained within the Module Catalogue relates to the 2020/21 academic year. In accordance with University Terms and Conditions, the University makes all reasonable efforts to deliver the modules as described. Modules may be amended on an annual basis to take account of changing staff expertise, developments in the discipline, the requirements of external bodies and partners, and student feedback. Module information for the 2021/22 entry will be published here in early-April 2021. Queries about information in the Module Catalogue should in the first instance be addressed to your School Office.