Module Catalogue 2018/19

BUS2017 : Introduction to Innovation and Technology Management

  • Offered for Year: 2018/19
  • Module Leader(s): Dr Neil Alderman
  • Owning School: Newcastle University Business School
  • Teaching Location: Newcastle City Campus
Semester 1 Credit Value: 10
Semester 2 Credit Value: 10
ECTS Credits: 10.0
Pre Requisites
Code Title
BUS1001Introduction to Management and Organisation
BUS1015Management and Organisation
Pre Requisite Comment

Students need a basic grounding in principles of management and organisation, which underpins innovation and technology management and the organisational context for innovation.

Co Requisites
Co Requisite Comment



This module provides a general introduction to a range of models, concepts and principles relating to the innovation process. It provides students with an understanding of the definition of innovation, its strategic importance and a range of managerial issues relating to the pursuit of innovation through product or service development and technology implementation in business. It provides both an internal organisational perspective on the innovation process and an external perspective on innovation through networks and collaboration. Emphasis is placed on conditions promoting innovation success and a critical assessment of their application in different contexts. The module aims to raise awareness of the pivotal role of innovation in the creation of competitive advantage and in delivering economic and social change. It sets the management of innovation and technology in its wider organisational and business context and highlights the importance of a critical approach to decisions about innovation and technology management.

Outline Of Syllabus

•Defining innovation and technology            
•Micro perspectives on innovation and technological change –product life cycles, dominant design
•Industry and macro perspectives on innovation and technological change – long waves and industry life cycles
•Who are the innovators? – individuals, small firms and large firms in the innovation process      
•Success and failure in innovation
•Research and development and the product development process
•Innovation in services      
•Innovation strategy                                                      
•The resource based view                                                
•Creating and maintaining an innovative company environment
•Innovation in networks                                    
•Involving suppliers in product development
•Customer and user involvement in innovation                              
•User innovation
•Strategic alliances for innovation                                                
•The changing locus of innovation – moving down the value chain and integrated solutions      
•Intellectual property      
•Promoting innovation: policy, clusters and national systems of innovation

Learning Outcomes

Intended Knowledge Outcomes

At the end of the module:
1) students will be able to distinguish a range of established and emerging models for the management of innovation and technology in manufacturing and service environments and apply them to specific cases of innovation;
2) students are expected to be able to contrast alternative perspectives on the innovation process and its management in both manufacturing and service environments.

Intended Skill Outcomes

At the end of the module:
1) students are expected to be able to use the innovation and technology management literature critically;
2) students are expected to be able to produce and present findings of research into a specific innovation, or facets of the innovation process, derived from both empirical and theoretical academic sources, in a professional written style.

Graduate Skills Framework

Graduate Skills Framework Applicable: Yes
  • Cognitive/Intellectual Skills
    • Critical Thinking : Assessed
    • Active Learning : Present
    • Literacy : Assessed
    • Information Literacy
      • Source Materials : Present
      • Synthesise And Present Materials : Assessed
  • Self Management
    • Planning and Organisation
      • Goal Setting And Action Planning : Present
      • Decision Making : Present
    • Personal Enterprise
      • Initiative : Present
      • Independence : Present
      • Adaptability : Present
  • Interaction
    • Communication
      • Oral : Present
      • Interpersonal : Present
      • Written Other : Assessed
    • Team Working
      • Collaboration : Present
      • Relationship Building : Present
  • Application
    • Commercial Acumen
      • Market Awareness : Present
      • Financial Awareness : Present
      • Business Planning : Present
    • Social Cultural Global Awareness : Present

Teaching Methods

Teaching Activities
Category Activity Number Length Student Hours Comment
Guided Independent StudyAssessment preparation and completion174:0074:00N/A
Scheduled Learning And Teaching ActivitiesLecture241:0024:00N/A
Guided Independent StudyDirected research and reading120:0020:00N/A
Scheduled Learning And Teaching ActivitiesSmall group teaching10:200:20N/A
Scheduled Learning And Teaching ActivitiesSmall group teaching121:0012:00N/A
Guided Independent StudyStudent-led group activity119:4019:40Group work.
Guided Independent StudyIndependent study150:0050:00N/A
Jointly Taught With
Code Title
BUS2016Introduction to Innovation and Technology Management
Teaching Rationale And Relationship

The lectures introduce students to the main theories of and approaches to Innovation and Technology Management as it applies to both manufacturing and service activities. Students are introduced to some of the key debates and controversies in the subject area. Critical approaches to the literature are demonstrated through the lectures.

The seminars permit more detailed discussion of specific issues and case examples.

The group assignment provides the opportunity for the ideas and lessons obtained from the lectures and the literature to be applied in an analysis of a specific innovation or technology. The assignment is supported by a group tutorial.

Reading Lists

Assessment Methods

The format of resits will be determined by the Board of Examiners

Description Length Semester When Set Percentage Comment
PC Examination601A25Multiple Choice Exam.
Written Examination1202A502 sections: unseen short answer questions; and essay on seen choice of topic.
Other Assessment
Description Semester When Set Percentage Comment
Report1M25Group assignment 2,500 words.
Formative Assessments
Description Semester When Set Comment
Computer assessment1MFormative on-line assessment on Blackboard at the end of Semester 1.
Assessment Rationale And Relationship

The exams test students' knowledge of the subject, and their ability to critically assess competing theories and perspectives. The MCQs assess breadth of knowledge and understanding of basic concepts and ideas. Short answer questions assess knowledge of specific topics in more depth. The 'seen' long essay question assesses depth of understanding of a central cross-cutting theme within the course and the ability to fashion a coherent argument in support of a particular proposition about the innovation process. The group assignment tests students' ability to apply models and theories about the innovation and technology management process to the context of a specific innovation through original collective investigation of a range of academic and web-based sources.

Formative assessment is provided through the on-line MCQ test that helps students prepare for the first assessment and gain feedback on their understanding. Formative guidance on the innovation report is provided to the project groups through the group tutorial.


Past Exam Papers

General Notes


Disclaimer: The information contained within the Module Catalogue relates to the 2018/19 academic year. In accordance with University Terms and Conditions, the University makes all reasonable efforts to deliver the modules as described. Modules may be amended on an annual basis to take account of changing staff expertise, developments in the discipline, the requirements of external bodies and partners, and student feedback. Module information for the 2018/19 entry will be published here in early-April 2018. Queries about information in the Module Catalogue should in the first instance be addressed to your School Office.