Module Catalogue 2019/20

MUS3095 : Music Enterprise (Inactive)

  • Inactive for Year: 2019/20
  • Module Leader(s): Ms Jane Nolan
  • Owning School: Arts & Cultures
  • Teaching Location: Newcastle City Campus
Semesters
Semester 1 Credit Value: 10
Semester 2 Credit Value: 10
ECTS Credits: 10.0
Pre Requisites
Pre Requisite Comment

You need to have completed this module to pursue a business related specialist study in your final year

Co Requisites
Co Requisite Comment

None

Aims

Aims:
1.To provide a basic knowledge of arts and music business practices which will be particularly useful to students preparing for a self managed career where their income is generated from performance, recording, composing or organizing musical events and/or setting up a music related businss enterprise.
2. To help students identify and develop their entrepreneurial abilities and skills.
3. To enable students to put together a practical toolkit of resources on contracts, invoice systems, accounts and taxation, royalty collection systems, media, publicity and marketing.
4. To provide guidance and mentoring for students as they plan for and carry out the Semester 2 event.
5. To provide critical/theoretical perspectives on music entrepreneurship and the music industry.


The first semester consists of lectures and seminars, some delivered by visting speakers which would normally include the following:
•       Theoretical and critical perspectives on music entrepreneurship
•       The portfolio career
•       How the music industry and arts/music organisations of various sizes operate.
•       Royalty collection systems, contracts, invoice systems, accounts and taxation
•       Event/project management
* Project proposals and business plans
     
The second semester will be spent working in teams to plan and carry out an event, supported by lectures on practical aspects such as marketing and finance, and mentoring on a team basis.

Assessment will consist of an essay in semester 1, and a group presentation and reflective report on the event in semester 2.
In addition regular attendance at lectures is deemed to be a crucial indicator of your engagement with the module.
NB (Exceptionally students may negotiate an alternative project)

Outline Of Syllabus

Semester 1
the following would normally be covered:
1       Introduction to Module
2       Music entrepreneurship- a critical perspective      
3       The working musician      
4       Project proposals and business plans
5 Networking/teamworking
6 Copyright
7 Event and project management

Semester 2

Students work in groups on their event supported by the Module Leader and business mentors. Additional lectures to offer practical support will also be provided (e.g. marketing, finance and accounts)

Learning Outcomes

Intended Knowledge Outcomes

Intended knowledge outcomes: By the end of this module you should have gained:
1 A critical/theoretical understanding of enterprise and entrepreneurship within the context of music
2 A basic knowledge of arts and music business practices
3 A basic knowledge of contracts, invoice systems, accounts and taxation, royalty collection systems
and how to access support and advice on these areas in the future
4 A critical understanding of how to work with the media; publicity and marketing

Intended Skill Outcomes

Intended skills outcomes: By the end of this of the module you should have gained practical and organisational skills, such as knowing how to:
1       skill in report writing and analysis of the culture industry
2 self awareness able to identify their strengths and weaknesses, interests and motivations
3 networking and negotiating skills (individuals and organisations)
4 team working
5 a creative enterprising approach to problem solving and developing new ideas and applying these within a business context

Teaching Methods

Teaching Activities
Category Activity Number Length Student Hours Comment
Scheduled Learning And Teaching ActivitiesLecture122:0024:00N/A
Scheduled Learning And Teaching ActivitiesSmall group teaching51:005:00N/A
Guided Independent StudyProject work140:0040:00N/A
Scheduled Learning And Teaching ActivitiesWorkshops32:006:00Skills practice
Scheduled Learning And Teaching ActivitiesDrop-in/surgery21:002:00Tutorials and surgery
Guided Independent StudyIndependent study1123:00123:00N/A
Total200:00
Jointly Taught With
Code Title
MUS2195Music Enterprise
Teaching Rationale And Relationship

In semester 1 Lectures involving the core teaching team and visiting speakers from the music industry and arts organisations provide you with information about organisations in the professional world, and the practicalities of making a living through an involvement in music. Lectures also offer critical theoretical perspectives on music and entrepreneurship.
In semester 2 organising an event provides the practical hub of the students learning experience. Students will work in samll teams (not less than 3 or more than 4) generated from within the module to organise and event. This will facilitate problem based learning with students gaining practical insight and direct experience of organisation, negotiating, networking, public relations, marketing budgeting and accounting.

Reading Lists

Assessment Methods

The format of resits will be determined by the Board of Examiners

Other Assessment
Description Semester When Set Percentage Comment
Essay1A50Submission of essay(2000 words) to lecture content
Report2A10Group presentation
Reflective log2A40Individual reflective report (2000 words)
Assessment Rationale And Relationship

Rationale and relationship of assessment methods to learning outcomes:
a) Essay reflects engagement with the course and critical awareness of enterprise and entrepreneurship within the context of music
b) Presentation demonstrates contribution to the event planning process; the reflective report demonstrates individual learning and report writing skills

Timetable

Past Exam Papers

General Notes

N/A

Disclaimer: The information contained within the Module Catalogue relates to the 2019/20 academic year. In accordance with University Terms and Conditions, the University makes all reasonable efforts to deliver the modules as described. Modules may be amended on an annual basis to take account of changing staff expertise, developments in the discipline, the requirements of external bodies and partners, and student feedback. Module information for the 2020/21 entry will be published here in early-April 2019. Queries about information in the Module Catalogue should in the first instance be addressed to your School Office.