Careers Service

Researching Employers

Researching Employers

Researching employers is a vital part of the job application process.

Researching employers

Researching employers is essential, whether it’s to decide who to apply to, how best to tailor your application or just to impress an interviewer with your knowledge of the company.

Find out as much as you can about employers before you apply, such as:

  • their main areas of business or objectives
  • who their customers and competitors are
  • current issues affecting their business eg stock market trends, government legislation, company mergers

Be clear about what the job you are applying for involves, and the skills and experience the employer is looking for.

Visit employer websites and read up on their latest news and 'About Us' sections. Graduate employers often have a dedicated careers section which can include case studies and graduate profiles.

Be proactive and meet employers at every opportunity. We also have some resources you can take away in the Careers Service, which include company profiles.

Research employers online

These website provide practical help, advice and information to help you with your research:

Online news sites

Search for news stories about the company you are applying to and keep up to date with industry news:

Use our Occupations website to look for sector-specific industry news sources.

Business directories and databases

Look in business directories or listings to find employers:

  • Kompass - business information provider
  • Northcote Internet - free online research tool for listed company information, also provides company information including financial reports, webcasts and press releases
  • Robinson Library – search online databases such as Mintel and Nexis for business intelligence and market research reports
  • Companies House: WebCheck - search for information on over 2 million companies