Dr Luca Panzone
Lecturer in Consumer Behaviour
- Email: email@example.com
- Telephone: +44 (0) 1912083594
- Address: Luca Panzone
AFRD, Agriculture building, King's road
Newcastle upon Tyne, Tyne and Wear NE1 7RU
Luca is a Lecturer in Consumer Behaviour, and joined Newcastle in 2014. His research interests focus on the analysis of social problems related to agriculture, food and the environment. In particular, his interest is mainly focused on the analysis of food consumption and demand from a quantitative, applied micro-econometric perspective on households and consumers. Apart from economics of consumer behavior, Luca maintains a strong interest in marketing theory, always focusing on the demand side.
Previous place of employment, relevant job roles and involvement in projects: University of Manchester; University College London; University of Reading; National Institute for the Study and Cure of Cancer; Polytechnic Institute of Coimbra.
Telephone: +44 (0) 1912083594
ORCID ID: 0000-0003-2382-3635
Google Scholar profile: http://scholar.google.co.uk/citations?user=y9b0qqoAAAAJ&hl=en
Researchgate profile: https://www.researchgate.net/profile/L_Panzone
Academia.edu profile: http://newcastle.academia.edu/LucaPanzone
My Research interest focus on three areas:
1) Sustainable Consumption in Retailing: Understanding what consumers understand of sustainability and environmental impact of choices, and how they use information provided when shopping for foods in supermarkets.
2) Econometric Modelling of Demand: Use of quantitative data to identify structural demand models, to understand drivers and barriers to consumption. Particularly of interest are the use of big datasets, and the evaluation of policy interventions.
3) Behavioural Economics and Behavioural Marketing: Use of experimental methods and behavioural intervention to improve diets and behaviour, reducing the impact on the public good and on personal health.
Applications to policy, marketing, and consumption can be of interest.
An example of current research can be found here: http://www.globalpolicyjournal.com/blog/21/11/2016/how-test-policy-interventions-sustainable-food-choices
JAGS codes: L110; L112; L113; L140; D640
JEL codes: C10; D12; H23; K32; M31; Q18; Q57
PhD supervisees: Beth Clark; Constantinos Grivas, Natasha Auch.
ACE3078 Marketing Metrics
MKT1000 Introduction to Marketing
- Clark B, Stewart G, Panzone L, Kyriazakis I, Frewer LJ. Citizens, consumers and farm animal welfare: A meta-analysis of willingness-to-pay studies. Food Policy 2017, 68, 112-127.
- Clark B, Frewer LJ, Panzone L, Stewart G. The need for formal policy synthesis in food policy. A case study of willingness to pay. Animals 2017, 7(3), 23.
- Clark B, Stewart GB, Panzone LA, Kyriazakis I, Frewer LJ. A systematic review of public attitudes, perceptions and behaviours towards production diseases associated with farm animal welfare. Journal of Agricultural and Environmental Ethics 2016, 29(3), 455-478.
- Panzone L, Lemke F, Petersen HL. Biases in consumers' assessment of environmental damage in food chains and how investments in reputation can help . Technological Forecasting and Social Change 2016, 111, 327-337.
- Stewart Knox BJ, Markovina J, Rankin R, Bunting B, Kusnezof S, Fischer A, van der Lans I, Poinhos R, Vaz de Almeida MD, Panzone L, Gibney M, Frewer LJ. Making personalised nutrition the easy choice: creating policies to break down the barriers and reap the benefits. Food Policy 2016, 63, 134-144.
- Bellotti E, Panzone L. Media effects on sustainable food consumption. How newspaper coverage relates to supermarket expenditures. International Journal of Consumer Studies 2016, 40(2), 186–200.
- Panzone L, Hilton D, Sale L, Cohen D. Socio-demographics, implicit attitudes, explicit attitudes, and sustainable consumption in supermarket shopping. Journal of Economic Psychology 2016, 55, 77-95.
- Panzone L, DiVita G, Borla S, DAmico M. When Consumers and Products Come From the Same Place: Preferences and WTP for Geographical Indication Differ Across Regional Identity Groups. Journal of International Food & Agribusiness Marketing 2016, (ePub ahead of Print).
- Panzone LA, Talmi D. Costs, Benefits and Their Interaction: Influence on Decision Making. In: Neuroeconomics. 2015. In Press.
- Markovina J, Stewart-Knox B, Rankin A, Gibney M, Almeida MD, Fischer A, Kuznesof S, Poinhos R, Panzone L, Frewer LJ. Food4Me study: Validity and reliability of Food Choice Questionnaire in 9 European countries. Food Quality and Preference 2015, 45, 26-32.
- Remoundou K, Brennan M, Sacchettini G, Panzone L, Butler-Ellis MC, Capri E, Charistou A, Chaideftou E, Gerritsen-Ebben MG, Machera K, Spanoghe P, Glass R, Marchis K, Doanngo K, Hart A, Frewer LJ. Perceptions of pesticides exposure risks by operators, workers, residents and bystanders in Greece, Italy and the UK. Science of the Total Environment 2015, 505, 1082-1092.
- Clark B, Stewart GB, Panzone LA, Frewer LJ. A Protocol for a meta-analysis of consumers' and citizens willingness-to-pay for farm animal welfare and disease prevention. PeerJ PrePrints 2014.
- Clark B, Stewart GB, Panzone LA, Frewer LJ. A protocol for a systematic review into consumers' attitudes, beliefs and perceived ethical obligations towards farm animal welfare. PeerJ 2014.
- Panzone LA, Ulph A, Hilton D. Driving Consistency in Sustainable Choice Behaviour: A Literature Review. Unilever, 2014. VD 14 0137.
- Perino G, Panzone LA, Swanson T. Motivation crowding in real consumption decisions: Who is messing with my groceries?. Economic Inquiry 2014, 52(2), 592-607.
- Panzone L, Petersen HL, Lemke F. The role of reputation in consumer assessment of socially irresponsible behaviour in food chains: Lessons for customer management. In: 22nd International Colloquium on Relationship Marketing. 2014, Newcastle upon Tyne: Newcastle University Business School.
- Panzone LA. Why are discounted prices presented with full prices? The role of external price information on consumers' likelihood to purchase. Food Quality and Preference 2014, 31, 69-80.
- Panzone LA. Saving Money vs Investing Money: Do Energy Ratings Influence Consumer Demand for Energy Efficient Goods?. Energy Economics 2013, 38, 51-63.
- Panzone LA, Poonaj I, Wossink A. Sustainability and the Consumer: The downstream potential of the Lighthouse Project. Nestlé, 2013.
- Panzone LA, Wossink A, Southerton D. The Design and Application of an Environmental Index of Sustainable Consumption Using Supermarket Data. Ecological Economics 2013, 94, 44-55.
- Panzone LA. Alcohol Tax, Price-Quality Proxy and Discounting: A Reason Why Alcohol Taxes May Rebound. Journal of Agricultural Economics 2012, 63(3), 715-736.
- Panzone LA, Simões O, Campregher G, Oliveira G, Freitas C. Economic incentives for vertical product differentiation in the Brazilian wine sector. Global Economics and Management Review 2011, 16(3), 91-107.
- Panzone LA, Perino G, Swanson T, Leung D. Testing for the best instrument to generate sustainable food consumption. International Journal of Food System Dynamics 2011, 2(3), 237-252.
- Panzone LA, Tiffin JR. The Impact of Price Promotions on Producer Strategies in Markets with Large Product Heterogeneity. Agribusiness – An International Journal 2011, 28(4), 421-439.
- Panzone LA. The Lost Scent of Eastern European Wines in Western Europe: A Hedonic Model Applied to the UK Market. British Food Journal 2011, 113(8), 1060-1078.
- Panzone LA, Malta M, Simões O, Baldi L. Country of Origin Bias and Firms’ International Procurement: A Case Study on the Rice Sector in Portugal. Global Economics and Management Review 2009, 14(1), 81-95.
- Panzone LA, Simões O. The Importance of Regional and Local Origin in the Choice of Wine: Hedonic Models of Portuguese Wines in Portugal. Journal of Wine Research 2009, 20(1), 27-44.