Newcastle University Business School

Edward Neville

Alumni profile

Current job: eMobility and Alternative Engines Manager for Western Europe at ŠKODA AUTO
Current location: Prague, Czech Republic
Nationality: British
LinkedIn: Edward Neville

About Edward's career

Since graduating, what have you gone on to do?
As part of my degree, I undertook a year in the automotive industry working for Audi UK within Volkswagen Group (VWG) UK. During this year, I was offered to return to VWG on their Graduate Scheme working within Audi UK, Volkswagen UK, ŠKODA UK and VWG. I gained experience in a variety of roles including: sales, fleet, marketing, customer satisfaction and stock management, and learnt a huge amount!

As one of the top performing graduates I was offered an international role at ŠKODA AUTO in the Czech Republic. I jumped at the opportunity and for one year managed an international change project across 23 markets within Europe. I was due to return to VWG UK but was offered to stay longer term in the Czech Republic, in a new role managing the roll out and sales of electric vehicles across the same 23 markets. The introduction of electric vehicles is a major change within automotive and for me the chance to be steering this for Europe was an extraordinary opportunity. The role is great, challenging and exciting as I am working on projects that are a first for the company. 

Is the above what you planned to do before starting university?
I have always wanted to live and work abroad and knew a graduate programme was right for me in helping to achieve this goal. However, for me, the role, industry and location were all open. 

About Edward's Newcastle experience

What was your favourite thing about your course?
The course had a multitude of modules varying in practical and theoretical course work. I really enjoyed some of the coursework I worked on, especially when we were given the freedom to create marketing plans and really showcase original ideas. There was a great level of knowledge and support from the Newcastle staff and of course, I loved the city! 

Did you complete a placement year/study abroad/summer internship during your time at Newcastle?
Yes, I did my placement year as a National Marketing Executive for Audi UK. For me it was great as I was given the responsibility of managing a £5million tactical marketing budget, managing creative work and seeing it published in national press, out-of-home and online. I also worked with the team on the national brand campaigns that you see on TV and in cinema. I cannot recommend doing a placement year enough; I think it is so vital to kick starting your career. Without it, I would not be in the position I am today. 

What extra-curricular activities or societies were you involved with during your time here?
I rowed and played water polo. For water polo, I was social secretary and for our course, I sat on the committee. I also worked for Ernst and Young and Camp America as a brand ambassador. In addition to this, I worked for The Times as their student research manager. 

About the future

How do you see future technologies and new ways of working (future of work) affecting your sector?
New technology is incredibly important in automotive. Legislation will force the biggest change in automotive for decades with the introduction of electric vehicles, the technology in these cars will make todays cars look unbelievably dated. Particularly for me, working with so many markets I heavily rely on technology to keep in touch with markets. In particular, virtual meeting technology, which means I don’t have to spend all my time traveling! 

Where do you see yourself in five years' time?
As part of management for ŠKODA AUTO or a VWG brand working in the US, Asia, or Australia. 

Profile uploaded: 26/06/2019