Newcastle University Business School
Unlock your potential with innovative courses, industry collaboration and world-leading research at Newcastle University Business School.
New Research Shows AI is Increasing – Not Reducing – Demand for Creativity
A major analysis of more than 168 million UK job postings by Creative PEC suggests Generative AI is reshaping rather than replacing the need for creativity.
NET 250 Returns to Spotlight the North East’s Top Firms
Newcastle University Business School has once again joined forces with North East Times (NET) on the next edition of NET 250 – a flagship campaign championing the North East’s most successful companies.
Creative PEC: Back the Creative Industries to Grow the Economy
New research from the Creative Industries and Policy Evidence Centre shows that creative firms are more likely to be innovators and exporters.





