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Exploring UK small business understanding of and response to Covid-19

Fiona Whitehurst, Paul Richter, Neil Alderman, NUBS (collaborating with Uni of Birmingham and Federation of Small Businesses)

This research will provide evidence and insights to inform governmental regulatory responses to future public health crises and to regulation in a post-Covid landscape.  It will arm those who formulate regulation and related guidance relevant to small businesses with greater clarity about the means by which businesses are receiving and interpreting crucial guidance, and whether or not they act on it.

Faculty of Humanities and Social Sciences