Newcastle University Business School

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Connect, Reflect and Develop through Captured

Newcastle University Business School are looking for small businesses, with less than 20 employees, that could benefit from expertise and tailored support from a of a large organisation.

Newcastle University Business School is now taking applications for their innovative business support programme, Captured. 

The is open to businesses based in Newcastle, Gateshead, Durham, Sunderland, North Tyneside,South Tyneside and Northumberland with fewer than 20 employees. Captured works on the principle that the best advice for businesses comes from experienced people. It will give small businesses a chance to spend time developing their business with support from experienced managers of the region’s larger private sector organisations.

Newcastle University Business School aims to be a globally renowned Business School that delivers excellence in the future of work and develops leaders for a future they can shape. This enables us to make an impact locally, nationally and internationally.

Professor Sharon Mavin, Director at Newcastle University Business School, said: “Effective leadership is extremely important and the Captured programme will allow us to further develop the skills of small business owners across the region.”

“We have a huge number of outstanding small businesses in the North East, and creating collaborations between these organisations and larger companies such as Sage, IBM, Home Group, Sevcon and Lloyds Bank can only be beneficial.”

Captured works on the principle that experienced managers from large organisations can be a valuable resource to small business owners. The programme, which was initially funded by the UK Commission for Employment and Skills, is now funded by Newcastle University – with support from the North East Local Enterprise Partnership.

Dr Fiona Whitehurst, Captured Programme Lead and Senior Lecturer at Newcastle University Business School, said: “We are playing a vital role in strengthening the entrepreneurial eco-system of the North East by bringing together small and large firms in a learning experience which is mutually beneficial for all parties.”

The launch of Captured 2018 comes hot on the heels of a report produced by legal experts Womble Bond Dickinson, which recognises the importance of large and small organisations working together.

Fiona continued: “The Close Encounters report adds weight to our belief that large firms can collaborate effectively with small firms and Captured provides a mechanism to bring those parties together.”

Applications for the 2018 cohorts, start in February 2018, close on 18 December 2017. Find out more and apply now.  

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published on: 13 December 2017