School of Arts and Cultures

Staff Profiles

Dr David Baines

Senior Lecturer



I lecture in journalism and the sociology of journalism and have worked for many years on daily newspapers.
I am researching the development of hyper-local journalisms; changes taking place in the way communities use journalism; ethnic diversity within the news industry workforce(s) - and the structure, regulation and political economy of the local and regional press.

I am also helping to lead the debate on the future of journalism education as the news industry undergoes radical transformations.

Roles and Responsibilities

Joint Degree Programme Director:
MA in International Multi-Media Journalism


PhD Newcastle University

MA Mass Communications, University of Leicester
Ba(Hons) Philosophy and English, University of Newcastle
Cert Ed (HE), University of Sunderland
CELTA, Newcastle College

Previous Positions

Daily newpaper journalist
Visiting Lecturer in Journalism: University of Newcastle
Visiting Lecturer in Journalism: University of Sunderland


Board member: Institute for Communication Ethics
Member: National Union of Journalists' Professional Taining Committee
Secretary: Association for Journalism Education
Member: Editorial board, Journalism Education
Fellow: Higher Education Academy
Member: Newcastle Literary and Philosophical Society



German (Intermediate)


Research Interests

Widening ethnic diversity in the news industries.

'Hyper-local' journalism(s), the changing ways of doing journalism and shifts in communities' uses of journalism.

The political economy of the regional and lodal press in Britain 

Current Work

Hyper-local news: a study of changing rural news production and use in a ‘glocalized’ public sphere.

Britain's local press: discourses of public service and unacknowledged public subsidies and support   

Societal Relevance

A recently-completed (September 2011) ESRC-funded Seminar Series on widening Ethinic Diversuty in the News Industry Workforce brought together academics; news industry employers; news industry unions; journalism educators and minority communities to explore and address issues of critical concern to the industry and to civil society. It continues to leven both domestic and global debates by engaging the expertise and insights of researchers from South Africa, the USA and Eastern and Western Europe. It has resulted in a special double edition of the journal Ethical Space: Race Matters: Widening Ethnic Diversity in Journalism.  

The 'hyper-local' model of journalism has developed recently across Eastern and Western Europe, Britain and the USA as journalism itself undergoes radical transformations in a number of directions. The success of this model in terms of reducing social exclusion and supporting community cohesion appears to be contingent on the ability of professional and 'citizen' journalists working collaboratively to deliver a new service - a new kind of journalism. An exploration of the factors which influence the processes and negotiations which support and maintain these collaborations will be of value to media institutions and to entrepreneurial journalists who are taking advantage of lower financial and technological thresholds to enter the industry.



 Undergraduate Teaching

COM3073 Research Dissertation: Researching Media Communication and Culture
COM3001 Magazine Publishing

Postgraduate Teaching

COM8069 Multi-Media Journalism: Principles and Practice
COM8059 Media and Law
COM8061 Professional Sub-editing and Design
COM8163 News and journalism (contributor)
COM8299 Research Dissertation for MA Media and Journalism
COM8199 Research Dissertation for MA Media and Public Relations