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Creating your LinkedIn profile

LinkedIn is the world's largest professional network with hundreds of millions of members. Create an effective LinkedIn profile using our tips and resources.

Set up your LinkedIn account

To join LinkedIn and create your profile:

  • Go to the LinkedIn sign up page
  • Type your first and last name, your email address, and choose a password.
  • Click ‘Join now’
  • LinkedIn will then prompt you to fill in sections of your profile

LinkedIn has produced a series of YouTube videos aimed at students and graduates. These show you how to set up your LinkedIn account and begin using it for your career.

Complete your Experience and Education sections

Include Skills & Endorsements

You can add up to 50 skills to the Skills & Endorsements section of your profile. Listing relevant skills helps others understand your strengths. This can help match you with potential opportunities.

Once you add your skills, your connections can endorse them. Endorsements allow your connections to confirm that you have a particular skill. This adds credibility to your profile.

If you endorse someone else on LinkedIn, it’s likely that they will return the compliment.

Ask for recommendations

You can use LinkedIn to ask for recommendations from your connections. Recommendations can be from academics, employers from work experience, part-time jobs . These act like references in advance and are valued by employers. There’s no limit to the number of recommendations you can request.

Share and build your profile and make connections

Once you have completed the basics and are happy with your profile, you can share your public profile. Your public profile is a simplified, fully visible version of your complete LinkedIn profile. It will show up in search engines.

You can then expand your connections to build your network. You can also build up the other sections of your profile.

More information

For further guidance on creating your LinkedIn profile, see these websites:

Online workshops

The Careers Service can help you develop and improve your LinkedIn profile.

Attend our online careers workshops on LinkedIn. For dates and times, see our events.

We can provide feedback on your LinkedIn profile through online and in-person CV appointments. Log into MyCareer and click on 'Book', then 'Appointments' to choose a time to suit you. Alternatively, you can request written feedback on your LinkedIn profile - this can take up to 5 working days. Click on 'Resources' in MyCareer (top right hand corner) to submit your query.