SAC8011 : Cultural and Heritage Tourism (Inactive)
- Inactive for Year: 2025/26
- Module Leader(s): Dr Antonio Gonzalez
- Lecturer: Professor Iain Watson, Dr Weizheng Zhang, Dr Katie Markham, Dr Meng Ren, Dr Adam Behr
- Owning School: Arts & Cultures
- Teaching Location: Newcastle City Campus
Semesters
Your programme is made up of credits, the total differs on programme to programme.
| Semester 2 Credit Value: | 20 |
| ECTS Credits: | 10.0 |
| European Credit Transfer System | |
Aims
Cultural and Heritage Tourism explores how tourism impacts the value of heritage, with a focus on the role of cultural and heritage assets in regional, national and global contexts. Students consider how value is created, expressed, and measured in theory and in practice by looking at examples of cultural activities, events and heritage initiatives, to implement a framework to analyse visitor behaviours and trends, address different audiences and apply quantitative research techniques to assess the impact of cultural tourism. The module also fosters adaptability and openness to opportunities in an evolving, dynamic sector. In short, this module is designed for students who are interested in becoming experts in measuring the value of both tourism and heritage in different contexts and how it impacts the cultural sector.
Outline Of Syllabus
The syllabus is interdisciplinary and prioritizes close engagement with practice. Topics covered on the module may include:
Students will review the different definitions between being a visitor and a tourist to better understand the value of cultural tourism.
Students will be exposed to the different types of value in cultural tourism, as well as the key concept of mobility.
Learn how to write for a specific audience.
The ethical perspectives present in cultural tourism, and how to make it sustainable.
Learn how to collect and analyse data.
An overview of the most important policy frameworks in the field of cultural tourism.
Case studies from local and international examples to highlight different skills (data analysis, writing for a specific audience, how to makes sense of value)
Teaching Methods
Teaching Activities
| Category | Activity | Number | Length | Student Hours | Comment |
|---|---|---|---|---|---|
| Guided Independent Study | Assessment preparation and completion | 1 | 20:00 | 20:00 | Research/authoring final report |
| Guided Independent Study | Assessment preparation and completion | 1 | 10:00 | 10:00 | Initial research and presentation |
| Scheduled Learning And Teaching Activities | Lecture | 3 | 1:00 | 3:00 | N/A |
| Scheduled Learning And Teaching Activities | Lecture | 5 | 2:00 | 10:00 | N/A |
| Scheduled Learning And Teaching Activities | Small group teaching | 6 | 1:00 | 6:00 | N/A |
| Scheduled Learning And Teaching Activities | Workshops | 1 | 2:00 | 2:00 | Writing for a specific audience |
| Scheduled Learning And Teaching Activities | Workshops | 1 | 4:00 | 4:00 | Initial presentations, peer feedback and discussion |
| Scheduled Learning And Teaching Activities | Fieldwork | 1 | 5:00 | 5:00 | N/A |
| Scheduled Learning And Teaching Activities | Drop-in/surgery | 3 | 1:00 | 3:00 | N/A |
| Guided Independent Study | Independent study | 1 | 137:00 | 137:00 | N/A |
| Total | 200:00 |
Teaching Rationale And Relationship
Lectures provide students with the theoretical aspects of the module developing a strong knowledge base in the first part of the module. (K1-7)
The field trip provides opportunities to relate theory to a tangible local context and will also support community development for the module. In the second part of the module, case studies are used to develop students’ ability to relate the policy theory, data and ethics to tangible examples. Small group teaching (seminars) gives students the opportunity to work with theory and practice and articulate principles covered. A workshop on writing for specific audiences is included to support students with the assessment task. Further support is available from drop-in sessions scheduled before both elements of the assessment. (S1-S5)
Assessment Methods
The format of resits will be determined by the Board of Examiners
Other Assessment
| Description | Semester | When Set | Percentage | Comment |
|---|---|---|---|---|
| Oral Presentation | 2 | M | 20 | 15 mins to a group of peers and module leader. Peer feedback. |
| Report | 2 | A | 80 | 3000 Words A case study/report on topic selected by students, to a specific audience. |
Assessment Rationale And Relationship
The module incorporates two linked assessments, the mid-module presentation (20%) and the final case study/report (80%).
Assessment 1 (20%) (Programme Outcomes: K2; K3; K4; S1; S2; S4)
The presentation will be to peers and module leader and will give opportunities for peer feedback and peer learning which students can use alongside the later case study/report to refine their ideas.
Task assessment criteria are as follows:
1. Evidence of a theoretically and analytically rigorous definition of the topic, informed by engagement with and understanding of appropriate primary and secondary research.
2. Demonstration of how the chosen research methods facilitate meaningful analysis of tourism and heritage.
3. Analysis of research methods in order to make meaningful conclusions about its strengths and weaknesses for value in cultural heritage and tourism.
4. Coherence and structure of the presentation and critical analysis, including appropriate academic tone at postgraduate level and effective display of examples and analysis.
The 80% case study/report (3000 words) requires students to synthesise/evaluate data, apply ethical perspectives or integrate policy frameworks, on a topic they will select. It should include clearly articulated critical context, research questions, a theoretical framework, a proposed methodology including discussion of the scope and duration of the data gathering and analysis, ethical considerations and a working bibliography.
Assessment 2 (80%) (Programme Outcomes: K1; K5; K6; S3; S4; S5)
The task assessment criteria are as follows:
1. Methodological quality of the approach and design of proposed case study/report including how it aligns to the methodologies and the ethical implications of the project.
2. Theoretical and research context and framework drawing on a range of primary and secondary sources.
3. Effective use of research context and theoretical framework to inform the production of clear case studies.
4. Coherence, structure and planning of the case study/report including appropriate academic tone for postgraduate research and clear, correct referencing.
Reading Lists
Timetable
- Timetable Website: www.ncl.ac.uk/timetable/
- SAC8011's Timetable