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Digital Business MSc

Our Digital Business MSc equips you to lead any digital initiative, including the cross-functional automation of marketing and supply chain functions and business analytics. Learn also to plan digital ventures and explore the possibilities to start-up your own business.

You are currently viewing course information for entry year:


Start date(s):

  • September 2025
Is PG right for me? Join our webinar. Wednesday 23 October, 14:00-15:00 BST

Overview

Our contemporary Digital Business MSc prepares you for the complex and ever-changing digital landscape.

Digital technologies have changed the way organisations conduct business. They afford new ways of working and new opportunities. However, they also present new challenges for businesses.

Demand for digital business professionals is high. Throughout this programme, employability activities and coaching are purposely interwoven into learning. This will help to set you up for a career in multiple areas of the digital business industry.

It covers the core components of digital business, including:

  • leading-edge technologies
  • long-term business strategies
  • innovation management
  • business processes involving customers and suppliers
  • data analytics to inform decision‑making
  • digital marketing
  • project management
  • the alignment of people behaviour for digital benefits realisation
  • identifying and planning for digital ventures

E-commerce pathway

The Digital Business MSc programme is also available as a specialist E-commerce pathway. This programme focuses specifically on digital commerce.

To find out more about this pathway, view the course page.

Important information

We've highlighted important information about your course. Please take note of any deadlines.

What you'll learn

You'll cover the core components of digital business, which include:

  • how systems are built on disruptive technologies and create strategic advantages
  • how to foster innovation and analyse the potential of new ventures
  • business processes, data analytics, and their functional and technical connections
  • project management methods
  • change management following the introduction of digital systems
  • employability, career paths, and career development in the digital business world

Modules

You will study modules on this course. A module is a unit of a course with its own approved aims and outcomes and assessment methods.

How you'll learn

Your development

Professional skills

Through the course you'll:

  • gain the skills to lead digital business initiatives in organisations from beginning to end
  • address business problems and opportunities through digital systems
  • experience real-life practice as you develop a digital start-up
  • develop your employability and professional skills in this industry

You'll also:

  • develop valuable soft skills such as analytical power, critical analysis, teamwork, time management, and professional writing
  • understand people management in organisations as a key factor for the success of digital systems
  • use industry-standard software to analyse data

Newcastle Helix

Benefit from connections with Newcastle’s £350 million flagship project the Newcastle Helix. This brings together:

  • academic
  • the public sector
  • communities
  • business
  • industry

This ambitious project is stimulating far-reaching networks in technology and systems innovation. Find out more about Newcastle Helix.

Study abroad

Experience another culture, improve your language skills and enhance your global graduate outcomes. This course enables you to take a non-credit bearing exchange opportunity at an international partner university. This can last for up to five months and takes place at the end of your course.

Your future

Graduate destinations

Graduates from this course have undertaken various roles, including:

  • Software Engineer
  • Founder/ Co-Founder
  • Business Analyst
  • Senior Digital Media Specialist
  • Professional Systems Engineer
  • Senior Account Manager
  • Senior Software Engineer
  • IT Business Analyst
  • Lead Analyst
  • Product Manager
  • Data Analyst
  • Project manager
  • Client Development Director
  • Sales Consultant
  • Digital Adoption Specialist
  • Digital Transformation Manager
  • Head Of Data

Careers

This course prepares you for a wide range of careers with employers, such as:

  • Deloitte
  • Greggs
  • Pulsant
  • BNY Mellon
  • Mediacom
  • PepsiCo
  • PwC
  • Salesforce
  • Dentsu
  • Accenture
  • Meta
  • Nissan Motor Corporation
  • Google
  • Hewlett-Packard
  • Puma
  • IBM
  • KPMG

Our Careers Service

Our award-winning Careers Service is one of the largest and best in the country, and we have strong links with employers. We provide an extensive range of opportunities to all students through our ncl+ initiative.

Visit our Careers Service website

Quality and ranking

All professional accreditations are reviewed regularly by their professional body

Facilities

Main Newcastle University Business School building viewed from St James' Park

Newcastle University Business School is one of the largest Schools in the University. We have over 3,500 students representing over 80 nationalities. This valuable network extends beyond our current students to include:

  • regional, national and international leaders
  • over 34,000 alumni in our network, spanning over 150 countries
  • leading professionals and practitioners from industry

The Business School is the gateway to Newcastle Helix - an innovation hub and community that brings together industry leaders, businesses and top researchers.

Our facilities include:

  • flexible conference room with panoramic views across the city
  • Wi-Fi enabled connectivity throughout the building, including three computer clusters housing over 120 PCs
  • four large lecture theatres and over 25 seminar and teaching spaces, providing comfortable teaching and group study space
  • dedicated Student Hub and Quiet Space, providing a balanced mix of study space for group work or quiet, individual study
  • contemporary café
  • employability hub to support your career aspirations
  • Bloomberg Room to give you a real feel for the trading room floor
  • Experimental and Behavioural Economics Lab, a state-of-the-art research facility for conducting studies in experimental economics and economic psychology

The Frederick Douglass Centre at Newcastle Helix also offers further study and learning spaces. This includes a 750 seat auditorium – the largest in the University.

Find out more about Newcastle University Business School

Fees and funding

Tuition fees for 2025 entry (per year)

What you're paying for

Tuition fees include the costs of:

  • matriculation
  • registration
  • tuition (or supervision)
  • library access
  • examination
  • re-examination
  • graduation

Find out more about:

Search for funding

Find funding available for your course

Entry requirements

The entrance requirements below apply to 2025 entry.

Qualifications from outside the UK

English Language requirements

Admissions policy

This policy applies to all undergraduate and postgraduate admissions at Newcastle University. It is intended to provide information about our admissions policies and procedures to applicants and potential applicants, to their advisors and family members, and to staff of the University.

University Admissions Policy and related policies and procedures

Credit transfer and Recognition of Prior Learning

Recognition of Prior Learning (RPL) can allow you to convert existing relevant university-level knowledge, skills and experience into credits towards a qualification. Find out more about the RPL policy which may apply to this course

INTO International Pre-Master's - Pathway course

Our Business and Humanities Pre-Master's will prepare you for Master's study at Newcastle. If you're successful then you're guaranteed a place on this Master's course.

How to apply


Using the application portal

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You can choose to start your application, save your details and come back to complete it later.

If you’re ready, you can select Apply Online and you’ll be taken directly to the application portal.

Alternatively you can find out more about applying on our applications and offers pages.


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Get in touch

Questions about this course?

If you have specific questions about this course you can contact:

Nick Howey
Degree Programme Director
Newcastle University Business School
Telephone: +44(0) 191 208 1503
Contact Newcastle University Business School

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